Honda Philippines holds Luzon leg of Riders Convention

Honda Philippines holds Luzon leg of Riders Convention

MANILA: Honda Philippines Inc. held the Honda Riders Convention at Megatent in Quezon City. The Luzon leg of the event witnessed many motorcycles enthusiasts and loyal Honda customers taking part in an activity-filled day. This Honda Riders Convention is one of the many events that the company holds under the ONE DREAM campaign.

Honda Beat Launched

Besides the day full of fun and activity, Honda also unveiled the company’s latest model, which is a part of the company’s commitment to continuously bring newer models and upgrade the technology used in them. The Honda BeAT, a new automatic model, has been unveiled. The new body graphics and nine exciting colour options make it most suitable for the Filipino taste.

Honda Beat Launched

Mr. Susumu Mitsuishi, the President of Honda Philippines Inc., has indicated the importance of riders and loyal customers towards the success of the company. He has mentioned that the riders and the customers are the reasons why Honda has been a successful brand in the country. The company has always focused on making newer technology available to the riders and would continue to do so.

Honda's Luzon leg of Riders Convention

Honda’s ONE DREAM campaign is not only about the aggressiveness in bringing about newer products and technology but also about such interactive activities that would help the brand reach more people in the country. Honda has also partnered with the PBA (Philippine Basketball Association), which is the country’s best basketball league.

Honda Event

In this Luzon leg of Honda Riders Convention, the riders had the chance to take part in various activities like Riders Skill Challenge, Motor Show, etc. The riders could even take test rides of the new motorcycles from the company.

Honda has the goal of reaching more customers in the Philippines in 2018. And with this intention in mind, the company will hold the Riders Convention in Visayas and Mindanao in the coming months too.

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