Maserati marks 50 years of the Bora

Maserati marks 50 years of the Bora

MANILA: Maserati commemorated the 50th anniversary of the Bora last March 11.

The Maserati Bora is known as the first mid-mounted rear engine road vehicle in the history of the marque, while the MC20 is the first mid-mounted rear engine car in the new generation.

The wind of the Maserati Bora continues to reach the dawn of the new age for the brand. All new models share the distinction, sportiness, and exclusivity that have always defined the Modenese manufacturer.

Bora also passed down its engine role, first launched on the Tipo 63 (1961) and initially revived on the MC12. The engine is now regarded as a core feature of the new MC20.

It was also exactly five decades ago (March 11, 1971) when the Geneva International Motor Show offered the backdrop for the launch of the Maserati Bora, which was manufactured until 1978 with 564 units built.

Moreover, Giorgetto Giugiaro of Italdesign also built the remarkable Boomerang, a coupe prototype with wedge-shaped bodywork and state-of-the-art engineering.

Maserati also requested Giugiaro to produce a mid-mounted rear engine sports car that boast upgraded safety, comfort, design, and performance, following the pattern that transformed Formula 1 racing cars for the past years.

The engine, which was tried and tested, was a 4,700cc V8 generating 310hp at 6,000rpm (will be joined by the 4,900cc unit after two years), installed lengthways on a subframe placed on the monocoque.

Some of the vehicle’s exceptional features include a five-speed transmission, telescopic suspension dampers, dry-mounted single disc clutch, disc brakes, independent suspension on all wheels (a first for the Maserati), projecting differential on the rear axle, and retractable headlights for aerodynamic drag prevention.

The Bora was able to put together performance and comfort and it also has a top speed of more than 280kph. This guarantees excellent driving pleasure due to the vehicle’s quiet cabin and distinctly agile response.

Although the engineering design of the vehicle carried the name of Giulio Alfieri, Giorgetto Giugiaro conceptualized the styling and the aerodynamics. He produced a two-seater coupe on sophisticated and simple lines that provided the Maserati Bora a balanced look. 

The strategy was futuristic, with a low, slender, and nearly narrow front design to cut through air. The front grille has two rectangular air vents with a Trident in the middle part.

A thin black rubber trim centrally separates the perfectly streamlined sides, while the rear ends in a truncated or Kamm tail.

The outcome was a trend-setter; a sleek vehicle that embodies the rock-and-roll spirit of the 1970s, of which car enthusiasts still take pleasure in until today.

Photos from Maserati

Also read: MC20 supercar heralds 'new age' for Maserati

Prim Lamaroza

Prim Lamaroza

Primrose Dianne A. Lamaroza (Prim Lamaroza) is one of the current content writers of Zigwheels Philippines. She writes news and feature articles for the automotive site. Prior to this, she has been involved in several freelance writing projects for American, British, Australian, and Filipino websites. She was able to write articles for numerous niches, which include real estate, lifestyle, food and drink, travel, health and wellness, science, education, and vocational jobs, among others. She also writes poems, short stories, and novels during her free time. She was able to publish two fiction novels since 2014 under the penname, Emerald Blake.

Read Full Bio

Sell your car at the best price

Verified and genuine buyers Verified and genuine buyers
Free listing Free listing
List your car

Trending & Fresh Updates

You might also be interested in

  • News
  • Featured Stories

Featured Cars

  • Upcoming
  • Honda Prelude hev
    Honda Prelude
    Price coming soon
    Expected Launch TBA Alert Me When Launched
  • Denza B5 phev
    Denza B5
    Price coming soon
    Expected Launch TBA Alert Me When Launched
  • Kia EV5 2026 ev
    Kia EV5 2026
    Price coming soon
    Expected Launch Apr, 2026 Alert Me When Launched
  • Aion UT ev
    Aion UT
    Price coming soon
    Expected Launch TBA Alert Me When Launched
  • MG D90
    MG D90
    Price coming soon
    Expected Launch TBA Alert Me When Launched

Latest Car Videos on Zigwheels

Zigwheels
  • Would You Road Trip a Honda Civic Type R? | Zigwheels.Ph
    Would You Road Trip a Honda Civic Type R? | Zigwheels.Ph
    01 Apr, 2026 .
  • 2026 Toyota Urban Cruiser First Look | Zigwheels.Ph
    2026 Toyota Urban Cruiser First Look | Zigwheels.Ph
    01 Apr, 2026 .
  • 2026 Geely EX-5 EM-i First Look | Zigwheels.Ph
    2026 Geely EX-5 EM-i First Look | Zigwheels.Ph
    01 Apr, 2026 .
  • 2026 Toyota RAV4 Limited First Look | Zigwheels.Ph
    2026 Toyota RAV4 Limited First Look | Zigwheels.Ph
    01 Apr, 2026 .
  • Baby Land Rover? 2026 Jaecoo J5 Hybrid First Look | Zigwheels.Ph
    Baby Land Rover? 2026 Jaecoo J5 Hybrid First Look | Zigwheels.Ph
    24 Mar, 2026 .
  • 2026 MG HS Hybrid+ Review | Zigwheels.Ph
    2026 MG HS Hybrid+ Review | Zigwheels.Ph
    24 Mar, 2026 .
  • 2025 Toyota Wigo G CVT Spec Guide | Zigwheels.Ph
    2025 Toyota Wigo G CVT Spec Guide | Zigwheels.Ph
    24 Mar, 2026 .
  • 2026 Mitsubishi Destinator GLS Review | Zigwheels.Ph
    2026 Mitsubishi Destinator GLS Review | Zigwheels.Ph
    24 Mar, 2026 .
  • 2025 Toyota Wigo G CVT Review | Zigwheels.Ph
    2025 Toyota Wigo G CVT Review | Zigwheels.Ph
    24 Mar, 2026 .
  • Top 7 Reasons to Choose Plug-In Over Hybrid | Z-List
    Top 7 Reasons to Choose Plug-In Over Hybrid | Z-List
    06 Mar, 2026 .
Watch Car Videos

Car Articles From Carmudi

  • journal
  • advice
  • financing
  • insurance
  • BMW PH unleashes updated X1 model
    BMW PH unleashes updated X1 model
    Ruben Manahan IV, Apr 01, 2026
  • Fuel prices spike further as Q1 2026 closes
    Fuel prices spike further as Q1 2026 closes
    Paulo Papa, Mar 31, 2026
  • Geely PH rolls out all-new EX5 EM-i PHEV crossover
    Geely PH rolls out all-new EX5 EM-i PHEV crossover
    , Mar 28, 2026
  • Toyota GR PH races currently ‘on hold’ due to fuel crisis
    Toyota GR PH races currently ‘on hold’ due to fuel crisis
    Paulo Papa, Mar 27, 2026
  • ACMobility, Kia renew ties
    ACMobility, Kia renew ties
    , Mar 27, 2026
  • Register & get OR/CR for your imported car the right way
    Register & get OR/CR for your imported car the right way
    Carmudi PH, Apr 16, 2025
  • How to handle a checkpoint: The right and wrong moves
    How to handle a checkpoint: The right and wrong moves
    Carmudi PH, Apr 14, 2025
  • Don’t risk it: Here’s how to confirm driver’s license validity
    Don’t risk it: Here’s how to confirm driver’s license validity
    Carmudi PH, Apr 08, 2025
  • Your complete guide to a Non-Professional Driver’s License
    Your complete guide to a Non-Professional Driver’s License
    Carmudi PH, Apr 04, 2025
  • Fixing errors or updating info? How to revise your driver’s license
    Fixing errors or updating info? How to revise your driver’s license
    Carmudi PH, Apr 02, 2025
  • First time buying a car? Here’s what to know about loans
    First time buying a car? Here’s what to know about loans
    Carmudi PH, Apr 10, 2025
  • Fast-track your car loan payoff with these hacks
    Fast-track your car loan payoff with these hacks
    Carmudi PH, Apr 06, 2025
  • Pasalo Car Financing: How it works & what to watch out for
    Pasalo Car Financing: How it works & what to watch out for
    Carmudi PH, Apr 03, 2025
  • Car loan issues? Here’s how to resolve disputes in the Philippines
    Car loan issues? Here’s how to resolve disputes in the Philippines
    Carmudi PH, Mar 22, 2025
  • Need better auto loan terms? Here’s how to refinance
    Need better auto loan terms? Here’s how to refinance
    Carmudi PH, Mar 21, 2025
  • Mistakes car owners make with add-ons: 7 costly errors that must be avoided
    Mistakes car owners make with add-ons: 7 costly errors that must be avoided
    Carmudi PH, Apr 01, 2026
  • Your parking habits could be costing you—here’s how to fix them
    Your parking habits could be costing you—here’s how to fix them
    Carmudi PH, Mar 30, 2026
  • Is your car insurance still worth it? 5 signs it’s time to review your policy
    Is your car insurance still worth it? 5 signs it’s time to review your policy
    Carmudi PH, Mar 27, 2026
  • From confused to confident: Insurance tips for multiple car owners
    From confused to confident: Insurance tips for multiple car owners
    Carmudi PH, Mar 26, 2026
  • Bought a new accessory? Here’s why you need an insurance endorsement ASAP
    Bought a new accessory? Here’s why you need an insurance endorsement ASAP
    Carmudi PH, Mar 23, 2026

Compare

You can add 3 variants maximum*