Jeep introduces special edition models, Celebrating 75 year glorious journey!

MANILA: Jeep has begun its legacy as a brand since 1941. It was the time when Willys-Overland MB received a military contract for manufacturing 4x4 light utility vehicle. Jeep, as a name was admired by soldiers during the Second World War. Looking to the demands, the automaker released a civilian version after the war. Jeep is a good brand that manufactures durable vehicles with amazing off road capability. Now, Jeep has completed its glorious journey of 75 years in the automotive world. On this occasion, the company has brought special editions of the major line-up. These limited edition models will add a boost to the anniversary celebration of the brand.

Mike Manley, Jeep Global head stated that, “We have created some amazing special edition models of each vehicle in order to celebrate the remarkable 75 years of Jeep brand.” The 75th Anniversary special edition models are: 2016 Jeep Wrangler and Wrangler Unlimited, 2016 Jeep Grand Cherokee, 2016 Jeep Cherokee, 2016 Jeep Renegade, 2016 Jeep Compass, and 2016 Jeep Patriot.

We have also witnessed Volkswagen beetle celebrating its 70th anniversary this year. Beetle is one of the compact and classy civilian car. The old generation was replaced with the next generation Beetle by 2011. 

Now, After 75 years, Jeep is paying homage to the military service and offers special editions in three distinguished green colours, namely Recon Green or Jungle Green and Sarge green. The company has also brought special bronze and orange exterior along with low gloss wheels. The interior of the special edition models will also include 75th anniversary mark stitched on seats under special premium ombre fabric. The special edition models will be available in the Jeep dealer showroom by March 2016.

Undoubtedly, the special edition touch across the line-up is meant to preserve the legendary heritage of the brand. The brand has served long years in the Military and acquired good response from the global market. The company aims to develop more durable and performance driven vehicles in the future, dedicated to handle off road operations efficiently.

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