Enkei Wheels enters PH aftermarket arena

MANILA: Japanese wheel manufacturer Enkei Wheels has officially entered the Philippine aftermarket space through a partnership with Wheel Gallery Incorporated and YHI Philippines Incorporated.

The said parties inked their alliance at the Karrera Showroom in Filinvest, Muntinlupa, where they revealed Wheel Gallery’s distributor role.

“We at YHI Philippines are very delighted to forge another meaningful partnership with Wheel Gallery, Incorporated. From years of doing business with Nitto Tires, we are now happy to strengthen our collaboration with one of the most respected aftermarket wheel distributors in the country for another top-notch Japanese aftermarket brand, this time, Enkei,” YHI Philippines General Manager and Country Head Jason Delloso was quoted saying.

“Wheel Gallery, Incorporated and Boss Sam have been more than just associates for YHI Philippines, they’ve been our dearest partners for years, sharing the same dedication in offering quality aftermarket products to consumers,” he noted.

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Enkei Wheels is known to some of the biggest automotive brands, as well as to many enthusiasts, thanks to its high-quality craftsmanship proven through its strong motorsports heritage.

The brand is famous for adopting the MAT — or Most Advanced Technology, process of manufacturing — which results in producing wheels comparable to forged wheels in terms of weight and strength.

“From my early years in the late 1980s, when I first began customizing cars, Enkei has been more than just a wheel brand to me—it has been a symbol of performance, refined style, and elegant yet sporty designs. I remember admiring timeless designs like the Apache IV, which to this day remain etched in my memory as a classic design in automotive culture,” Wheel Gallery Incorporated President Sam Liuson commented.

“Together [Wheel Gallery and YHI Philippines>, we will ensure that every enthusiast in our country experiences the pride, thrill, and quality that only Enkei can deliver,” he added.

Through the forged partnership between the three companies, customers in the Philippines can purchase models from every series in the Enkei lineup:

• Racing Series
• Tuning Series
• Performance Series
• Truck and SUV (sport utility vehicle)

Aside from popular Enkei models such as the RPF1, NT03, and RC-T5, Wheel Gallery is also bringing in new ones, such as the Trail-Cross and Adventurer models.

Enkei off-road models like the RPT1, PDT1, SC59, and XC02, among many others, are now available in the country as well. Also, other Racing Series models like the PFM1, GTC01RR, and GTC02 can now be purchased locally via Wheel Gallery.

Alongside new wheel models, Enkei Wheels Philippines also introduced the new SBC (special brilliant coating) color finish, available in select wheels and sizes.

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