Toyota adds Tugbok to growing dealership locations in PH

MANILA: Toyota Motor Philippines (TMP) has formally opened a new dealership in Tugbok, Davao.

The newly-inaugurated Toyota Tugbok, Davao Incorporated increased the leading automotive distributor’s network in Mindanao to 12 locations to help bring its lineup, vehicles, services, and other mobility solutions closer to more customers in the region. 

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Commitment to mobility 

In a statement, TMP shared that the new facility reinforces the marque’s commitment to supporting the area's evolving transportation and mobility needs.  

“Guided by its global vision of Mobility for All, Toyota Tugbok aims to enhance accessibility, convenience, and dependable automotive services, contributing to improved connectivity and the continued economic growth of the district and neighboring communities,” the company noted.

Operating as a full 3S (sales, service, and spare parts) facility, Toyota Tugbok has a total floor area of 11,470 square meters to ensure customers enjoy seamless ownership experience.

Aside from a cozy showroom, Toyota Tugbok features 18 service bays as well as 10 body and paint bays—reinforcing the brand’s core strengths in Quality, Durability, and Reliability (QDR). 

“In 2024, I had the privilege of joining the groundbreaking ceremony at this very location. What was once an empty land filled with dreams has now become a beautiful, fully operational dealership,” outgoing TMP President Masando Hashimoto was quoted as saying.

“This facility will help our Davao customers achieve their dream of owning a Toyota while contributing to the growth and prosperity of the city of Davao,” he added.

Meanwhile, Toyota Tugbok President Betty Lu expressed gratitude for having the dealership.

“When Toyota entrusted us with this dealership, we understood immediately that this was not about expansion,” Lu mentioned. “As we open Toyota Tugbok today, we recognize that we are only part of something much bigger than any single dealership. I assure you that we will protect the Toyota brand with the highest honor, and together with your support, we will deliver on our shared goals.” 

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