Yamaha Motor PH launches new mobile app

MANILA: Yamaha Motor Philippines (YMPH) has launched a loyalty program for its customers. 

Called the “My Yamaha Motor-REV PH,”  the aforementioned program is designed to provide rewards to those who have been supporting the brand by allowing them to earn points through a mobile app.

Per YMPH, the launching of the new program “marks the brand’s bold step to transitioning to a more seamless, efficient, and personalized experience than ever.”

Per YMPH, Yamaha motorcycle owners who take advantage of the program may have the opportunity to join special events like Track Day, Moto GP, and International Shows.

To unlock the aforementioned feature, riders must do the following: 

• Download the mobile app on either App Store Google Play
• Create a unique login code (called the Y-ID)
• Start earning points and go up the membership tier rankings (Silver, Gold, Platinum)

Earning points, YMPH shared, is easy as app users may get it via shop transactions particularly:

• Motorcycle purchase
• Service
• Parts and accessories purchase

Rewards (which will be based on membership tiers) may be claimed at participating Yamaha shops or delivered to the app users (exclusive for Platinum members only).

Additionally, free service coupons will also be given to customers have reached the following scores:

	First	Second	Third	Fourth
Less than 200 cubic centimeter (cc) motorcycles	100 points	100 points	100 points	100 points
241-398 cc	150 points	150 points	150 points
399-cc and above	200 points	200 points

 The exclusive discounts and offers under the digital vouchers may be utilized at any partner stores. YMPH clarified that clients may only use one voucher per brand partner and that some partners need a minimum amount to spend to be able to use the voucher.

“By integrating into the rider’s lifestyle, it (My Yamaha Motor-REV PH) offers enhanced premium ownership experience with personalized content engagement, simplified vehicle information, and lifestyle rewards that unlock unforgettable experiences,” the company shared.

“Yamaha Motor Philippines is keen on embracing a digital-first approach to cater and adapt to the customers’ evolving needs. True to its mission of providing exceptional products and services, the My Yamaha Motor-REV PH showcases an innovative approach to customer service with its seamless and more efficient engagement. The digital platform also serves as a breakthrough for the brand as a pioneer in implementing a full digital rewards program,” it added.

App kickoff

To kickoff the launch of the mobile device app, YMPH tapped five content creators called “Race to Platinum”. Participants engaged with the platform by assuming the roles of brand ambassadors, mechanics, sales representatives, and even service advisors. 

“Yamaha has long been at the forefront of innovation, continuously evolving to meet the ever-changing needs of its customers. With the My Yamaha Motor- REV PH, the brand took a leap forward by embracing the digital realm. Designed not only to enhance the convenience and efficiency of customers, but also to deliver a truly immersive and rewarding experience,” YMPH noted. 

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