GIIAS 2024: Toyota reveals next-gen Prius

MANILA: PT Toyota-Astra Motor has launched the all-new Prius Hybrid Electric Vehicle (HEV) and the Prius Plug-in Hybrid Electric Vehicle (PHEV) at the Gaikindo Indonesia International Auto Show (GIIAS) 2024. 

The latest iteration of the Prius, which was initially launched at the Los Angeles Auto Show in 2022, uses the Japanese car maker’s second-generation Toyota New Global Architecture-C platform. Toyota said the all-new model benefits from a lowered center of gravity, sharper handling, and better ride quality through the chassis. 

As of this writing, only the Prius HEV’s specs are shown on PT TAM’s official website. For propulsion, the said model uses a 1.8-liter inline-4 gasoline mill paired with an electric motor, an 8.8-kilowatt-hour battery, and an e-continuously variable transmission. 

The model’s internal combustion component alone can produce up to 97 horsepower (hp) and 142 Newton-meters (Nm) of torque, while its electric-powered motor contributes 93 hp and 185 Nm of torque. 

Other notable features of the Indonesia-spec Prius include a sharp-looking “Hammerhead” front fascia, a nine-inch central infotainment system, dynamic radar cruise control, autonomous emergency braking, automatic high beams, lane departure alert, and lane tracing assist, among others. 

Pricing for the Prius HEV at Rp (Indonesian Rupiah) 698 million, or around P2.514 million at current exchange rates. The Indonesian firm has yet to reveal the pricing of the Prius PHEV. 

At the 2024 GIIAS, the Prius is joined by the futuristic-looking FT-3e electric vehicle (EV) concept, the Toyota Kijiang Innova Zenix HEV Flexy Fuel Concept, and the hydrogen-powered Toyota Mirai. 

The Kijiang Innova Zenix HEV Flexy Fuel Concept highlighted at GIIAS exhibits Toyota’s advancements in alternative fuels and its potential as a contributor to achieving net zero emissions. For the Toyota Mirai, it showed off the car maker’s hydrogen powertrain technology and the carbon-free capabilities of hydrogen fuel cell powertrains. The vehicle’s only emission, after all, is pure water.

On the other hand, the FT-3e EV concept showed the Japanese marque’s eagerness to develop battery EV technology further. 

According to Toyota's Indonesian arm, the Prius HEV's entry into its market is in line with Toyota’s commitment to achieving global carbon neutrality via its Beyond Zero initiative. It likewise adheres to the Indonesian government’s “Net Zero Emission 2060” target. 

“In line with the Indonesian government’s target of Net Zero Emission 2060, PT Toyota-Astra Motor, through Beyond Zero, aims to accelerate emission reduction and make a positive contribution to the environment, with a Multi Pathway Strategy using various electrification technologies and renewable energy to support sustainable mobility,” President of PT TAM Hiroyuki Ueda said. 

To note, the previous-generation Prius was once sold by Toyota Motor Philippines before its discontinuation some time ago. But with its reveal at the GIIAS 2024, the model has that possibility to be offered in the local market too. 

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