JMFEI expands tire warranty program on Falken Tire products

MANILA: JM Far East Incorporated (JMFEI) has expanded the coverage of the country-first extensive warranty program to Falken tire products.

In a statement, Falken Tire Philippines has rolled out the “Road Hazard Ready” (RHR) program that covers passenger, SUV/4x4, and van/light truck tires purchased starting today.

The aforementioned package—which is basically the same as Continental Tires Philippines’ Total Confidence Plan—provides wider coverage that goes beyond the usual factory warranty.

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Under the said program, Falken Tire Philippines is addressing issues that occur while on the road. “It’s a simple idea: tires don’t fail in a vacuum. They fail because of what they run over.”

Per JMFEI, RHR is designed to cover unrepairable damage caused by road hazards, which include:

• Deep punctures that cannot be repaired or vulcanized
• Cuts on the tread or sidewall that expose internal cords
• Impact damage from potholes and uneven pavement
• Sidewall damage from road contact
• Runflat damage, subject to inspection

The company expressed its readiness to replace the tire if the damage meets any of the requirements. Its coverage will run for 12 months from purchase, or until the tire reaches a five-millimeter tread depth, whichever comes first.

The program applies to select Falken tires that are distributed by JMFEI and are bought at authorized dealers or official online stores—brand new or unused.

To qualify for the RHR program, clients must purchase at least two tires in a single transaction—of the same type and vehicle application.

Falken tires that are eligible for the program are the following:

• Sincera
• Ziex
• Azenis FK510 series
• Azenis FK520L
• Wildpeak
• Linam

JMFEI clarified that track-focused models such as the Azenis RT660 and RT615K+ are not part of the program.

To activate coverage, customers need to register within seven days from the date of purchase through the official RHR portal. In the said website, the following items must be submitted:

• Official receipt or sales invoice
• Dealer details
• Tire specifications and DOT markings
• Clear photos of the vehicle and tires

Those who failed to register within the period are still covered by the standard five-year warranty against manufacturing defects. This will be based on the tire’s manufacturing date.

For tires with a manufacture date of up to six years:

• Year 1: Road Hazard Ready + standard warranty against manufacturing defects
• Years 2–5: standard warranty against manufacturing defects

For tires with a manufacture date of seven to nine years:

• Year 1 only: Road Hazard Ready + standard warranty against manufacturing defects

Amid its extensive offerings, the RHR has limits when it comes to its coverage. These are:

• Repairable punctures or cosmetic damage
• Abuse—racing, drifting, off-road use
• Poor maintenance or incorrect installation
• Wear and tear
• Flood, fire, or collision damage
• Tires used in taxis and car rental services
• Original equipment and spare tires

Claims can be filed online, supported by photos and video evidence, followed by a live technical inspection via video call.

“There’s nothing complicated about what Falken is trying to do here. Roads aren’t perfect, and tires take the hit. Road Hazard Ready simply acknowledges that—and builds a warranty around it to help protect your investment,” the company concluded.

Also read:

Falken PH introduces new flagship tire product

Falken Tire PH adds A/T4W, R/T01 in Wildpeak range

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