Bentley APAC records 4% growth in 2023

The Bentley Bentayga and Continental GT were the two top drivers for the brand's sales in the APAC region

Bentley APAC records 4% growth in 2023

MANILA: Bentley Asia-Pacific's overall sales grew by four percent in 2023.

KEY TAKEAWAYS

  • How many cars has Bentley sold in the APAC region in 2023?

    Last year, Bentley sold 2,121 vehicles in the APAC region.
  • Which is Bentley's best-selling model in APAC?

    Bentley said that its best-selling model in APAC is the Bentayga luxury SUV.
  • The luxury car marque has sold 90 more vehicles compared to its record in 2022, which comes to a total of 2,121 units. The said number represented a 16-percent share in Bentley Motors’ total global sales of 13,560 units.

    Bentley Range from Bentley Newsroom

    Among its lineup, Bentley Asia Pacific noted that the Bentayga sport utility vehicle — with 848 units sold — accounted for 40 percent of the brand’s total sales in the region last year. The introduction of the nameplate’s Extended Wheelbase and Azure models is believed to have helped the vehicle maintain its lead in the sales race.

    Overall, sales for the Bentley Bentayga saw a four-percent increase compared to the number it recorded in 2022.

    Following the Bentley Bentayga is the Continental GT. Per Bentley Asia Pacific, deliveries of the luxury grand tourer totaled 648 units in 2023. The said number translated to 31 percent of the firm’s total sales in the Asia Pacific market.

    In general, the Bentley Continental GT’s sales in the region grew by 14 percent in 2022.

    As the world’s finest ultra-luxury four-door grand tourer, the Bentley Flying Spur accounted for 29 percent of sales across the region with deliveries of 625 units.

    Bentley Asia Pacific also noted that increased customer demand for Mulliner-commissioned models and interest in six limited Mulliner Collections cars like the Bentayga Nimbus and Umbra, Continental GTC Skyline Edition, and a collaborative version with world-renowned artist Ha Tae Im, has driven the company’s sales for the region.

    “As we journey ahead toward full electrification, Bentley will continue to transform with the ambition to lead as the lighthouse for a contemporary luxury lifestyle. With Mulliner, we will continue to deliver bespoke personalization possibilities to our discerning customers, and offer them highly curated specifications through our regional Mulliner Collections,” Bentley Motors Asia Pacific Regional Director Nico Kuhlman said.

    Photos from Bentley Philippines and Bentley Global Newsroom

    Also read:

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    Bentley Manila turns 10

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