Honda reiterates safety thrust with joint seminar

MANILA: Honda Cars Philippines Incorporated (HCPI) — alongside the brand’s motorcycle arm, Honda Philippines Incorporated (HPI) — has staged the One Honda Road Safety seminar at the Honda Safety Driving Center (HSDC) in Parañaque. 

According to the local subsidiary of the Japanese mobility marque, the said program (which falls in line with the company’s goal of having zero road fatalities involving Honda vehicles) was spurred by “the numerous road incidents over the past few weeks.” 

On that note, Honda’s four-wheel and two-wheel divisions in the country wanted to reiterate their dedication to road safety by championing responsible driving. 

“We want to promote safety, not only because it’s a CSR (corporate social responsibility) thing, but it’s also our responsibility as a manufacturer to raise awareness on safety,” Honda Cars Philippines Incorporated Department Manager for Communications Rex Decena told Zigwheels Philippines. 

“Especially, in the recent weeks, it’s so sad to hear that so many accidents are happening… if these are road crashes, these are things that could have been prevented with better awareness, better information, so we really strengthened our resolve to campaign road safety,” he added. 

During the said seminar, speakers from Honda’s ranks discussed the following topics: 

• Safe driving and riding behavior 
• Hazard prediction 
• Vehicle safety technology 
• Tips on preventive maintenance and common vehicle emergencies 

Among members of the motoring media, the guests invited included representatives from the Metropolitan Manila Development Authority, the City Traffic Management and Enforcement Unit of Santa Rosa Laguna, the Department of Transportation, the Philippine National Police Highway Patrol Group, and the University of the Philippines National Center for Transportation Studies. 

Invited too were members of car clubs and motorcycle riding groups. 

After the discussions, HCPI and HPI brought out their products for demonstration. Participants were encouraged to try out the suite of motorcycles and automobiles that were available for test drives in HSDC’s driving course. 

Most notably, the following Honda vehicles offered joiners a first-hand experience of the Honda Sensing suite of safety technologies: 

• Honda City Sedan 
• Honda City Hatchback 
• Honda Civic
• Honda CR-V 
• Honda HR-V 
• Honda BR-V

More safety campaigns in the pipeline 

“Definitely, in the pipeline we are having plans to expand our safety campaign,” Decena noted. 

“This is just the start of it, and we hope to expand it per sector. Because this program is more of a general approach, we have the government, the private sector… we have educators… so, we definitely want to bring this to a higher level,” he explained. 

Below are just some of Honda’s safety initiatives in the Philippines: 

Honda memorandum of agreement with Tamang Ride	January 2025
Inaugural Honda Road Safety Summit	February 2024
Honda Teen Smart Pro	March 2023

 

With story from Carmudi Philippines

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