Mini pop-up store opens in Cebu today

MANILA: Mini AutoStudio Philippines Corp. opens a pop-up sales outlet in Cebu City today.

Located at the corner of N. Escario St. and Cor Tojong St. in Barangay Camputhaw,  Mini AutoStudio Cebu covers 8,000 sq.ft. The new dealership will be inaugurated through a virtual launch that will be livestreamed via Facebook Live at 2 p.m.

In a statement, Mini Asia Head Kidd Yam said, “Cebu is a dynamic and vibrant city, qualities that tie in perfectly with what Mini stands for – fun, passionate and spirited.” He also expressed his gratitude to Mini Philippines and Mini AutoStudio Cebu for making the facility happen. He added, “Together, we look forward to once again connecting with our customers in the Visayas and Mindanao regions and offering them the exciting cars that they have come to love in a safe and conducive environment.”

The dealership will feature an accommodating customer lounge with a two-car display and a new service bay area.

Mini Philippines and Autohub Group of Companies President Willy Q. Tee stated, “Our customers are our top priority, and they deserve only the best. This is an exciting new beginning for  Mini AutoStudio Cebu. I can’t wait to see more Minis on the roads down South and the smiles they bring to Cebuanos.”

As a special treat to their customers, Mini Philippines will be offering cash discounts of up to P300,000 to customers who will purchase a Mini unit from February 12 to 14. Exclusive freebies also await Mini car buyers.

“As the newest kid on the automotive block in the Philippines, we’re excited to bring new ideas to the market and demonstrate our passion to delivery truly memorable Mini experiences to our customers. We look forward to impressing, inspiring and amazing fans and friends of the brand from the moment they set foot in our facility,” said AutoStudio Philippines Corporation President Pancho Luzuriaga.

Proper COVID-19 healthy and safety protocols will be observed when visiting Mini AutoStudio Cebu.

The pop-up store will continue to be open even after the company's permanent, main facility is constructed on Cebu Veterans Drive, Nivel Hills in Lahug. 

Photos from Mini AutoStudio Philippines Corp.

Also read: Mini PH opens virtual showroom for easier, safer sales and aftersales