Jeep PH spruces up Wrangler Rubicon

Latest off-roader's pricing starts at P5.59-M

Jeep PH spruces up Wrangler Rubicon

MANILA: Jeep has unveiled the latest iteration of the Wrangler Rubicon in the Philippines.

KEY TAKEAWAYS

  • What are the 2024 Jeep Wrangler Rubicon's variants?

    The new Jeep Wrangler Rubicon is available in two-, and four-door options.
  • What's the 2024 Jeep Wrangler Rubicon's starting price?

    The vehicle's pricing starts at P5.59 million.
  • The vehicle’s formal launch came months after its four-door Sport counterpart for the local market was relaunched.  

    While keeping the nameplate’s potent formulation, the 2024 Jeep Wrangler Rubicon —offered in two- and four-door versions — sports modernized aesthetics, bigger tires, enhanced off-road features, premium seats, new infotainment system, and updated safety features.

    New Jeep Wrangler Rubicon Photo from Juan Paulo Papa

    Per the Inchcape Philippines-led distributor, the spruced-up Jeep Wrangler Rubicon is not a daily-driver that can go off-roading, but an off-roader that can be used as a daily-driver.

    Exterior

    For the 2024 version, the Jeep Wrangler Rubicon is outfitted with a revised iteration of the signature seven-slot grille, flanked with an all-LED illumination system made up of automatic headlamps with off-time delay, daytime running lights and fog lamps.

    New Jeep Wrangler Rubicon Photo from Juan Paulo Papa

    Other notable visual features are the model’s distinct decals (Jeep and Rubicon), red and grey brand badge, “Trail Rated” emblem, and 17-inch black aluminum wheels wrapped in 285/70 33-inch all-terrain tires.

    It also has power-heated mirrors, LED tail lamps and full-size spare tire alongside the integrated windshield antenna, Corning Gorilla Glass windshield, and black three-piece removable hard top.

    New Jeep Wrangler Rubicon Photo from Juan Paulo Papa

    Interior

    Welcoming occupants inside the five-seater off-roader are numerous refined features that also makes it a formidable daily drive.

    Past the new Jeep Wrangler Rubicon’s multi-function steering wheel is the instrument cluster comprised of a thin film transistor and analog gauges.

    New Jeep Wrangler Rubicon Photo from Juan Paulo Papa

    Aside from that, it is fitted with 12-way power-adjustable front seats covered with Nappa leather, and a 12.3-inch touchscreen system that has a fifth-generation award-winning Uconnect 5 system seated on the center stack.

    New Jeep Wrangler Rubicon Photo from Juan Paulo Papa

    The highly-intuitive infotainment setup — mated to a nine-speaker Alpine Sound System, boasts wireless Apple Carplay and Wired Google Android Auto connectivity, global positioning system navigation, off-road information pages, five user profiles and a valet mode (customizable music preferences, apps and climate comfort levels), fully customizable home screen (for quick access to frequently used features and one-touch operation), Bluetooth handsfree phone and audio connect two mobile devices.

    Powertrain

    Under the hood of the new Jeep Wrangler Rubicon is a 2.0-liter turbocharged inline four-cylinder engine that dishes out 268 horsepower and 400 Newton-meters of torque. It is matched to an eight-speed automatic transmission.

    New Jeep Wrangler Rubicon Photo from Juan Paulo Papa

    It go anywhere capability is backed up by 4x4 features like the new 4:1 Rock-Trac HD full time four-wheel drive system, first and increased Dana floating axles for the front and rear (with e-lockers) , front disconnecting stabilizer bar, performance suspension, high-clearance fender flares, rock protection sill rails, skid plates, readily-available auxiliary toggle switches integrated off-road camera (which has its own washer) and front and rear tow hooks.

    Technologies

    The newly-launched model is slapped with standard USB Type C ports at the front, and standard 12-volt accessory outlets in the center console and cargo area of the new Wrangler.

    New Jeep Wrangler Rubicon Photo from Juan Paulo Papa

    Further, the vehicle comes with the Remote Start System, which lets the driver start the engine with just a press of a button from the key fob. 

    New Jeep Wrangler Rubicon Photo from Juan Paulo Papa

    Jeep Philippines noted that the new Wrangler Rubicon is packed with more than 85 available active and passive state-of-the-art safety and security technologies, which include the first- and second-row side curtain airbags — complementing the standard dual front airbags and front seat-mounted driver and passenger side airbags.

    New Jeep Wrangler Rubicon Photo from Juan Paulo Papa

    Additionally, various driver-assistive components are also available in the vehicle such as the adaptive cruise control, Selec-Speed control, advanced brake assist, electronic roll mitigation, anti-lock four-wheel FNC disc brakes, electronic stability control, full-speed forward collision warning, hill start assist, traction control system, trailer sway damping, blind spot monitoring, ParkSense rear park assist system, and ParkView back-up camera.

    Variants, pricing

    Offered in nine exterior colors namely Bright White, Black, Sarge Green, Granite Crystal, Earl Grey, Anvil, Silver Zynith, Firecracker Red, and Hydro Blue, the 2024 Jeep Wrangler Rubicon can be had at the following prices:

    • Four-door version: P5.78 million
    • Two-door option: P5.59 million

    The iconic model is available at any of the five Jeep dealerships in the Philippines located in Alabang, Cebu, Clark, Greenhills, and San Fernando.

    Also read:

    Jeep PH to launch latest Wrangler 4-Door Rubicon this month

    Jeep PH rolls out 4x4 flash sale this weekend

    Inchcape PH retails Jeep Wrangler models with P500k-markdown in latest promo

    Ruben Manahan IV

    Ruben Manahan IV

    Started his journalism stint as cub reporter for a local daily, Fort has been a news junkie ever since he started his career. He has covered for various sections of the newspaper ranging from politics to lifestyle, but his heart now belongs to motoring.

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