CAMPI-TMA xEV sales increase further in Q1 2026

MANILA: Sales of electrified vehicles (xEV) in the country continue to grow in the first quarter of 2026.

Based on the joint report of the Chamber of Automotive Manufacturers of the Philippines, Incorporated (CAMPI) and the Truck Manufacturers Association (TMA), xEV’s year-to-date retail performance as of March 2026 grew by 36 percent—selling 11,800 units in the first three months compared to the 8,664 examples sold in the same period last year.

Last March alone, the two groups collectively sold 6,148 electrified units, 224-percent higher than the 1,895 turned over to clients over the same month in 2025 and 101 percent more versus February 2026’s 3,054 output.

According to CAMPI President Jose Maria Atienza, the shift became more pronounced following the recent crisis in the Middle East that prompted President Ferdinand Marcos Jr. to declare a state of national energy emergency in late March.

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“This continues the rising trend we have been observing the past few years. xEV adoption is mainly driven by users' growing understanding and acceptance of electrified technologies.  We expect this to grow further because of the country’s need for various energy efficient vehicles,” Atienza said.

“Rising oil prices will surely influence the Filipino motorists’ driving and vehicle purchase behavior. This will not only accelerate the preference for electrified vehicles but may also highlight the practicality of energy-efficient vehicles like smaller and lower displacement cars. The auto industry will evolve based on the market’s requirements,” he added.

Providing the biggest jolt for CAMPI-TMA’s xEV sales are models under the hybrid category, which accounted for 8,261 units, trailed by battery electric vehicles with 2,289, and plug-in hybrids with 1,250.

Here’s the breakdown of xEV sales in the first quarter of 2026 per category:

Category	Year-to-date sales (as of March 2026	January 2026	February 2026	March 2026
Total	11,800	2,610	3,054	6,148
Battery electric	2,289	261	305	1,787
Plug-in hybrid	1,250	277	279	694
Hybrid	8,261	2,072	2,470	3,667

The CAMPI-TMA frontrunners in the aforementioned segments are:

Hybrid	Toyota (5,471)
Plug-in hybrid	Jetour Auto (550)
Battery-powered	VinFast (1,171)

Overall sales

CAMPI-TMA’s overall sales slid by nearly 10 percent in the initial three months of the year—rolling out 105,642 vehicles to buyers as of the previous month, in contrast to the 117,074 units handed over the same timeline in 2025.

In March 2026, the two organizations sold a total of 36,104 vehicles—reflecting a slight increase from last February’s 35,842-unit churn but showing a 10-percent slowdown against the 40,306 examples retailed in the same month of the previous year.

CAMPI-TMA top distributors as of Mar. 2026

Continuously leading the CAMPI-TMA sales for the initial three months of 2026 is Toyota Motor Philippines with 40,306 units sold followed by Mitsubishi Motors Philippines Corporation with 20,600.

Keeping the third spot is Suzuki Philippines Incorporated with 4,952 examples handed over to customers. The company widened its gap against Nissan Philippines, which turned over 4,634 vehicles to clients.

Surprisingly, Honda Cars Philippines Incorporated took fifth place from Ford Philippines by selling 3,968 vehicles in the January-March timeline and the Blue Oval only having 3,761.

 Check out the Top 10 CAMPI-TMA brands as March 2026.

Year-to-date ranking	Distributor name	Sales volume (as of March 2026)
First	Toyota Motor Philippines	40,306
Second	Mitsubishi Motors Philippines Corporation	20,600
Third	Suzuki Philippines Incorporated	4,952
Fourth	Nissan Philippines	4,634
Fifth	Honda Cars Philippines Incorporated	3,968
Sixth	Ford Motor Company Philippines Incorporated	3,761
Seventh	Isuzu Philippines Corporation	3,514
Eighth	SAIC Motors Philippines Incorporated (Morris Garages distributor)	2,109
Ninth	Hyundai Motor Philippines, Incorporated	1,966
Tenth	KP Motors Corporation (Kia distributor)	1,851

Also read:

CAMPI-TMA Jan. 2026 sales down by 10%

CAMPI-TMA Nov. 2025 YTD sales down by 1%

CAMPI airs concern on CARS, RACE funding veto

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