Ford Philippines Added Another Feather In Its Cap: Sales Increment

MANILA: With the commencement of a brand new year, Ford was brought to delight with a positive news all around. Once again Ford has proved itself, striving hard to maintain its dignity and performance benchmark. As we already know that Ford had been a shining star in the year 2015 with the topmost sales figure chart. This journey of achievement has been prevalent from the past 3 years in a row. This has lead Ford Philippines to collar up again. The star performers who owe the credit of this brand's success are Ford EcoSport, Ford Ranger and Ford Everest.

Ford had stood in neck to neck competition with Honda and Mitsubishi. The major challenges to attain the zenith of success had been tackled very appropriately so far. What had really worked, is the exhaustive list of dealership showrooms, vast automobile line-up and relentless dedication of the Ford family. Talking in perspective of this year, Ford took a leap and gained 50% leap in the retail sales. The Lance Mosley (Managing Director at Ford) stated that, “It’s a fantastic start to 2016, and we’re extremely proud of how the Ford brand continues to connect with our fast-growing base of Filipino customers.”

Seeking this scenario in consideration, the day is not far when this brand will create a cut throat competition for its existing and prospective rivals. The total sales of Ford cars in the month of January has been 1076 units. This gave a backing to the brand and made it own the tag of being the 3rd Best Selling Automotive. The automobile sales statistics highlights the sales of Ford Everest to be 1,144 units as per the January records. The Everest had experienced immense popularity owing to its extra-ordinary demand since the time it knocked the doors of the Philippines automotive world. Moving ahead the Ford EcoSport and The Ford Ranger had maintained its name in the category of Best Selling Cars Philippines. The January sales figure turned to be 551 units and 543 units respectively.

This outcome has inspired and motivated Ford to continue the balance of hardships and success thereon. Its ultimate goal now lies in seeking positive customer response along with further expansion of its dealership showrooms. In addition, it will keep up the demands of the consumers in conjunction with their professional field and standard of living. So far, its competent models have showed off a style statement, high on performance, alluring features and sporty persona. The consumers have reciprocated very well to this brand in terms of their feedback pertaining to the quality, performance and style. Not only this, Ford hasn't left any stone unturned, when it came to being open to new technological experimentation and implementation thereafter.

It is interesting to note that, Ford is all set to open up a brand new Ford Marilao showroom that will be located in Bulacan soon. Prior to this, it brought five new dealership showrooms into existence. There has been a 50% bounce from October till December with an year to year sales of 8,691 units.

Also Read: Ford Philippines reached an exceptional sales figure in November Month