MG Motor PH eyes to double 2024 sales output this year

SAIC-led firm  aims to be present in country’s large SUV, pick-up truck segments

MG Motor PH eyes to double 2024 sales output this year

MANILA: Morris Garages (MG) Motor Philippines is eyeing to almost double its 2024 sales performance this year.

KEY TAKEAWAYS

  • What categories is MG Motor Philippines eyeing to be present in?

    The company plans to field offerings under the midsize sport utility vehicle and pick-up truck segments.
  • What ranking does MG Motor Philippines aim to achieve in the automotive market within the next 10 years?

    The company is planning to be the third best-selling automotive marque in 10 year's time.
  • MG Motor Philippines Vice President for Operations Karl Magsuci shared the company’s goal after the firm reached its best retail performance yet when it sold 9,016 units last year.

    In pursuit of achieving the targeted numbers, he said that the  SAIC Motor Philippines-led automotive distributor will be relying on its new and upcoming local offerings as well as on the strength of its existing dealerships.

    Felix Jiang Photo from Ruben Manahan IV

    Meanwhile, SAIC Motor Philippines President Felix Jiang shared that the company would expand its lineup soon to allow them to compete in the following categories:

    Following this statement from the company president, this could mean that MG Motor Philippines will bring back the HS nameplate (which was in the country as of 2022 but was discontinued shortly after) or the D90 (which is under SAIC Motor’s Maxus sub-brand).

    For the possible pick-up contender, the company might introduce the T70, T90 or T60 (which are also Maxus nameplates).

    Earlier, the company said that the sales volume achieved the previous year was driven by the following models:

    Of the three, the brand’s subcompact sedan offering got the biggest share with 3,415 units sold in 2024

    Karl Magsuci Photo from Ruben Manahan IV

    On the other hand, MG Motor Philippines shall also bolster its dealer-network's aftersales support to ensure quality customer experience.

    Right now, the firm has more than 40 dealerships situated in key locations nationwide.

    "We welcome those who would like to partner with us, but at the same time, we will make that customers will get to have experience quality service inside our current dealer network," Magsuci said.

    Additionally, he also bared that the company plans to move up in the local sales rankings and be the fifth best-selling automotive brand after three years, and hit third in a decade’s time.

    Also read:

    MG 100 Raffle’s final draw in PH to give away MG3+ Hybrid

    MG Motor PH establishes presence in Central Luzon, opens Bataan dealership

    MG PH boosts network expansion thrust, opens Lipa dealership

    Ruben Manahan IV

    Ruben Manahan IV

    Started his journalism stint as a cub reporter for a local daily. A certified news junkie, Fort had the chance to cover various beats—ranging from politics to lifestyle. However, his heart now belongs to motoring.

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