Mitsubishi to offer full-blown mobility experience at JMS 2025

MANILA: Mitsubishi Motors Corporation (MMC) is poised to showcase a full-blown mobility experience at the Japan Mobility Show (JMS) 2025.

In a statement, the Japanese automaker shared that it would showcase new electrified concept crossover as well as put up and take part in exhibitions all throughout the much-awaiting motoring event.

Here’s what Mitsubishi fans can expect at the motoring event that will start late this month.

 

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Electrified crossover's global premiere

With detailed information, MMC said that the featured vehicle is “designed to elevate quality time spent inside the vehicle” as it is designed to offer a luxurious in-car sleeping environment.

In terms of aesthetics, MMC noted that the vehicle will also come with “smooth, seamless styling that blends urban sophistication with SUV strength.” Given this, we might probably see a vehicle akin to the looks of the Xforce.

Further, MMC also said that its soon-to-be-revealed concept vehicle is expected to deliver powerful performance and a comfortable ride even on rugged terrain with the marque’s signature electrification and all-wheel control technologies.

“Everyone on board can enjoy the thrill of dynamic yet smooth driving and relax in comfort once they arrive at their destination,” the firm shared.

“Personalized features tailored to individual preferences and lifestyles further enhance the experience, transforming everyday travel into a unique and memorable journey. This concept car is more than just a mode of transportation – it embodies a refined sense of adventure that redefines the experience of being on the road and staying at destinations,” MMC added.

Other Mitsubishi highlights at JMS 2025

Further, MMC announced that aside from the electrified crossover vehicle concept, its booth at the Tokyo Big Sight shall provide an immersive experience to event goers.

Themed “Forever Adventure,” the booth will resemble a vast desert landscape — with sensory effects and interactive elements integrated throughout the exhibit.

Among the features of the booth are:

• Drive Your Future: Guests appear in simulated images riding in the concept car to “help them step into a future world of adventure.”
• My Adventure Stories: Four voice-narrated video novels depict everyday adventures featuring the Delica D:5, Delica Mini, Outlander PHEV and Triton. The stories will also have authentic vehicle sounds – from engines to blinkers to doors opening and closing.
• My Adventure Playlist: Songs featured in Mitsubishi Motors TV commercials will be collected into a brand playlist and played alongside “Episodes of Memories Made with Mitsubishi Motors” collected via social media.
• Deli Maru of the Future: A futuristic robot named Deli Maru will welcome visitors with spoken greetings on its booth in celebration of the all-new Delica Mini launch.
• Digital Stamp Rally: Search for Deli Maru: Visitors can enjoy an interactive stamp rally by searching for hidden Deli Maru throughout the booth. Individuals who will collect them shall receive an exclusive commemorative gift featuring an illustration of Deli Maru.

Moreover, MMC will also be part of car exhibits and test drive experiences such as:

• Mobility Culture: Yearning for Speed (October 29–November 9): Here, the brand will display motorsport vehicles under the theme “Yearning for Speed.” Featured models include the Pajero (1985 Dakar Rally winning model) and Lancer Evolution III (1996 WRC Group A 1,000 Lakes Rally winning model).
• Tokyo Future Tour 2035 (October 29–November 9):This area offers a glimpse into the year 2035, where mobility has evolved through immersive four-dimensional visuals and simulators. At the “Future Dealer Exhibit”, a Mitsubishi MiEV Evolution III (which competed in the 2014 Pikes Peak International Hill Climb) will be presented.
• Advanced Safety Test Drive on Public Roads (October 31-November 9): Visitors can test drive the Outlander PHEV.
• Out of KidZania in JMS 2025 (October 31–November 9): Children can have fun while familiarizing themselves with cars in the “Color Designer Activity” (where they can create color ideas for the Delica Mini) and “Car Coloring Experience” (where kids can freely paint using the Delica Mini and Deli Maru as motifs).
• SUV Off-Road Showruns (November 3-4):Visitors can experience the powerful off-road capabilities of the Delica D:5 and Triton through the “Hill Climbing 4WD Experience,” which simulates a steep hill climb up to 45 degrees and driving oversteps.
• Delica Fan Meeting (November 4):a social event for owners and fans of the Delica Mini and other Delica models, both old and new.
• “Money and Mobility” Talk Session (November 9):MMC President and Chief Executive Officer Takao Kato will have a talk revolving on “New Ways to Earn,” — exploring how mobility can generate value and revenue when combined with other fields.

Also read:

All-new Mitsubishi Eclipse Cross EV unveiled for EU market

Mitsubishi Delica Mini bags 2023-2024 Japan Car of the Year Design Award

Mitsubishi’s Triton, Xforce, Delica gets recognition in Japan for unique design concepts

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