Mitsubishi PH launches 'Taralets Pinas' campaign

MMPC's adventure-ready roster includes the Montero Sport SUV, the forthcoming Triton pickup truck, and the Xpander Cross Outdoor Edition MPV

Mitsubishi PH launches 'Taralets Pinas' campaign

MANILA: Mitsubishi Motors Philippines Corporation (MMPC) has rolled out its latest campaign called "Taralets Pinas."

KEY TAKEAWAYS

  • What is the aim of MMPC's Taralets Pinas?

    Per MMPC, Taralets Pinas looks to celebrate the Filipino spirit of adventure and make every journey better with Mitsubishi vehicles.
  • What are some of MMPC's adventure-ready models?

    Some of the adventure-ready models in MMPC's lineup include the Mitsubishi Montero Sport, the upcoming Triton, and the Xpander Cross Outdoor Edition.
  • Per the local arm of the Japanese automotive brand, its latest initiative aims to celebrate the Filipino spirit of adventure and make every journey better with Mitsubishi vehicles.

    MMPC Booth by Juan Paulo Papa

    In addition, the said campaign also looks to inspire Filipinos to rediscover the hidden gems and immerse in the rich culture of the country while driving their Mitsubishi vehicles.

    Through the campaign, MMPC aims to provide Filipinos with ideal rides and experiences to explore, discover, and create lasting memories.

    “The campaign is a celebration of MMPC’s 60th anniversary and its unwavering commitment to making life better for Filipinos by supporting and cultivating their passion for travel and exploration,” MMPC wrote in a press release.

    In support of the campaign, the local wing of the three-diamond brand launched an interactive website where Mitsubishi owners can check out information about destinations, road trip itineraries, and food trip tips. Website visitors, MMPC noted, are also encouraged to share their travel stories, experiences, and photos.

    MMPC Taralets Pinas

    The Taralets Pinas campaign aligns with the brand’s “Life Made Better” tagline. Per MMPC, it believes that by offering Filipinos dependable and comfortable vehicles packed with functional and safety features, the company empowers them to take on new adventures, rediscover nature’s hidden beauty, and experience the full joy of life on the road.

    True enough, MMPC’s roster of vehicles can help their owners take on almost any adventure.

    The Mitsubishi Montero Sport is a popular nameplate that is equipped with a 2.4-liter clean diesel engine mated to either a six-speed manual gearbox or an eight-speed automatic transmission with sports mode. Its range-topping variant is also fitted with the brand’s Super Select four-wheel-drive drivetrain that can help it conquer both city streets and the far beyond.

    Montero Sport from MMPC

    Similarly, MMPC is rolling out the Mitsubishi Triton this month. Soon to replace the Strada, the Triton boasts impressive features and a likewise admirable resume. It won the Asia Cross Country Rally by finishing first in 2022 and third in 2023.

    Mitsubishi Triton

    MMPC also dressed up the Mitsubishi Xpander Cross for adventure by offering the nameplate’s Outdoor Edition. The said limited-run model is slapped with a new limited-edition Green Bronze Metallic color, genuine accessories including mud guards and a rear bumper protector, and exclusive camping gear from Ogawa like tarp tents and foldable camping chairs, to name a few.

    Xpander Cross with Ogawa Accessories

    “We encourage Filipinos to pack their bags, fuel up their Mitsubishi vehicles, and embark on their own Taralets Pinas adventure. We can’t wait to see the amazing places you’ll visit and the incredible experiences you’ll create with Mitsubishi Motors,” MMPC President and Chief Executive Officer Takeshi Hara was quoted saying.

    MMPC’s Taralets Pinas campaign will feature the following provinces in the coming weeks: Bacolod, Guimaras, Ilo-ilo, Pampanga, South Cotabato, Davao, Cebu, Kalinga, Baguio, Bontoc, Siquijor.

    Photos from Roy Robles, Juan Paulo Papa, Ruben Manahan IV, and Mitsubishi Motors Philippines Corporation

    Also read:

    Mitsubishi sells 280K units worldwide from Jan.-Oct. 2023

    Mitsubishi begins assembly of new Minicab EV in Indonesia

    Mitsubishi PH takes further strides in sustainability through recent partnership with ABS-CBN, EMPI

    Sell your car at the best price

    Verified and genuine buyers Verified and genuine buyers
    Free listing Free listing
    List your car

    Mitsubishi Car Models

    • Mitsubishi Xpander
      Mitsubishi Xpander
    • Mitsubishi Mirage
      Mitsubishi Mirage
    • Mitsubishi Mirage G4
      Mitsubishi Mirage G4
    • Mitsubishi Montero Sport
      Mitsubishi Montero Sport
    • Mitsubishi L300
      Mitsubishi L300
    • Mitsubishi Triton
      Mitsubishi Triton
    • Mitsubishi Xpander Cross
      Mitsubishi Xpander Cross
    • Mitsubishi Outlander PHEV
      Mitsubishi Outlander PHEV
    Mitsubishi Cars Price

    Don't Miss

    Mitsubishi Montero Sport Promos, DP & Monthly Installment

    You might also be interested in

    • Upcoming
    • Mitsubishi XForce
      Mitsubishi XForce
      ₱1.55 Million Expected Price Manila
      Expected Launch Jun, 2024 Alert Me When Launched

    Latest Mitsubishi Montero Sport Car Videos on Zigwheels

    Zigwheels
    • 2023 Mitsubishi Montero Sport Black Series Review | Carmudi Philippines
      2023 Mitsubishi Montero Sport Black Series Review | Carmudi Philippines
      07 Mar, 2024 .
    • 2023 Mitsubishi Montero Sport Black Series Review | Carmudi Philippines
      2023 Mitsubishi Montero Sport Black Series Review | Carmudi Philippines
      30 Jan, 2024 .
    • What is the Best Mitsubishi of All Time? The 60th Mitsubishi Anniversary Expo Recap | Zigwheels.Ph
      What is the Best Mitsubishi of All Time? The 60th Mitsubishi Anniversary Expo Recap | Zigwheels.Ph
      28 Aug, 2023 .
    • 2022 Mitsubishi Montero Sport Black Series RALLIART 4x2 Review | Zigwheels.Ph
      2022 Mitsubishi Montero Sport Black Series RALLIART 4x2 Review | Zigwheels.Ph
      30 Dec, 2022 .
    • 2022 Mitsubishi Montero Sport Black Series RALLIART 4x2 Spec Guide | Zigwheels.Ph
      2022 Mitsubishi Montero Sport Black Series RALLIART 4x2 Spec Guide | Zigwheels.Ph
      21 Dec, 2022 .
    • 2023 Mitsubishi Montero Sport Black Series RALLIART First Look |
      2023 Mitsubishi Montero Sport Black Series RALLIART First Look |
      31 Oct, 2022 .
    • All-New Mitsubishi Montero Sport 2016 | NOW AVAILABLE IN THE PHILIPPINES
      All-New Mitsubishi Montero Sport 2016 | NOW AVAILABLE IN THE PHILIPPINES
      27 May, 2016 . 243K views
    • 2016 Mitsubishi Montero Sport / Pajero Sport Launch Video
      2016 Mitsubishi Montero Sport / Pajero Sport Launch Video
      22 Jan, 2016 . 10K views
    • All-new Mitsubishi Montero Sport
      All-new Mitsubishi Montero Sport
      22 Jan, 2016 . 26K views
    Watch Mitsubishi Montero Sport Car Videos

    Compare & Recommended

    Toyota Fortuner
    Toyota Fortuner
    ₱1.764 - 2.595 Million
    Fortuner Price
    Foton Toplander
    Foton Toplander
    ₱1.388 - 1.488 Million
    Toplander Price
    Jeep Renegade
    Jeep Renegade
    ₱1.49 - 1.64 Million
    Renegade Price
    Suzuki Jimny
    Suzuki Jimny
    ₱1.258 - 1.33 Million
    Jimny Price
    Seating 7
    7
    5
    4
    Fuel Type Diesel
    Diesel
    Gasoline
    Gasoline
    Engine 2393
    2800
    1398
    1462
    Power 148
    174
    147
    100
    Torque 400 Nm
    365 Nm
    230 Nm
    130 Nm
    Transmission Type Manual
    Automatic
    Automatic
    Manual

    Trending SUV

    • Upcoming
    • Omoda E5
      Omoda E5
      ₱1.5 Million Expected Price Manila
      Expected Launch Jun, 2024 Alert Me When Launched
    • JAECOO J7
      JAECOO J7
      ₱1.6 Million Expected Price Manila
      Expected Launch Jun, 2024 Alert Me When Launched
    • MG RX8
      MG RX8
      ₱1.05 Million Expected Price Manila
      Expected Launch May, 2024 Alert Me When Launched
    • Land Rover Defender 90
      Land Rover Defender 90
      ₱6.35 - 6.75 Million SRP Price Manila
      Expected Launch Jul, 2024 Alert Me When Launched
    • ZEEKR X
      ZEEKR X
      ₱1.65 Million Expected Price Manila
      Expected Launch Jun, 2024 Alert Me When Launched
    • Land Rover Defender 110
      Land Rover Defender 110
      ₱6.79 - 10.49 Million SRP Price Manila
      Expected Launch Jul, 2024 Alert Me When Launched
    Upcoming SUV Cars

    Mitsubishi Montero Sport Car Articles From Carmudi

    • journal
    • A quick look inside the Mitsubishi Montero Sport
      A quick look inside the Mitsubishi Montero Sport
      Paulo Papa, Nov 09, 2022
    • Mitsubishi PH unveils blacked-out Montero Sport
      Mitsubishi PH unveils blacked-out Montero Sport
      Ruben Manahan IV, Jan 04, 2022
    • The past and present of the Mitsubishi Montero Sport
      The past and present of the Mitsubishi Montero Sport
      Dylan Afuang, Sep 13, 2021
    • What do you get in each Mitsubishi Montero Sport variant?
      What do you get in each Mitsubishi Montero Sport variant?
      Dylan Afuang, Jun 02, 2021
    • Montero Sport is Mitsubishi PH’s October sales frontrunner
      Montero Sport is Mitsubishi PH’s October sales frontrunner
      Ruben Manahan IV, Nov 17, 2020

    Compare

    You can add 3 variants maximum*